Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive -

MERCEDES TECNOLOGIC

TAME THE CITY

The new Mercedes models come equipped with a series of features designed to transform city driving.

Packtronic guided parking simplifies every maneuver, at no extra cost to the driver. Adaptive Brake, hill-start assist, Agility Control, Thermatic automatic climate control, Tempomat cruise control and the rain sensor turn every urban trip into a smooth, controlled driving experience. The multifunction steering wheel and automatic day/night folding mirrors round out this technology package built for the city. Every feature was selected to address a specific everyday urban constraint, from the tight parking spot to the unexpected downpour, without ever complicating the driving experience. This accumulation of technologies, invisible at first glance, becomes, once experienced, the range's most concrete point of differentiation. The site translates each of these innovations into an immediately understandable everyday benefit, far from the usual technical jargon of the automotive sector, so every driver instantly perceives what the technology concretely changes for them, trip after trip, without ever having to open the vehicle manual.

Glide from one avenue to the next, the city is yours. A promise kept at every red light, every parking spot, every downpour.

ROLE

   Art Direction
   Illustration
   Animation
   Design
   UI




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