Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive - Art Director - Executive Creative Director - Multimedia Director - Digital Activation - Innovative Technology - Storytelling - Filmmaker - XR Extended Reality - Unreal / Unity Game Engine - New Business - Pitch - Proactive -

VIVO X7

IMMORTALIZING THE NIGHT

The VIVO X7 smartphone is designed as the ideal tool for capturing nighttime moments.

Night photography with a phone has long disappointed: grain, overly dense shadow areas, unpredictable results. The VIVO X7 packs a high-performance sensor and a soft light diffusion mode that fix these flaws, positioning the product as a market leader on this segment. The film stages these nighttime moments people want to keep for a long time, turning a technical feature into an emotional promise. Every scene shot at night concretely demonstrates the sensor's ability to reveal details invisible to the naked eye, without ever resorting to hard-to-access technical talk. This demonstration through image rather than spec sheet makes the product benefit immediately understandable to the widest audience, without ever resorting to the slightest technical jargon. Night, long seen as a limitation for mobile photography, thus becomes the VIVO X7's favorite playground, turning a market weakness into a confidently claimed competitive advantage lastingly associated with the brand.

The night is yours, it's your move. A territory the VIVO X7 now claims as its own, where the competition keeps giving up as soon as night falls, and where the promise holds true image after image, night after night.

ROLE

   Creative Direction
   Art Direction
   Director






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